NYC: ‘Get Some’ on Valentines

The New York City Department of Health and Mental Hygiene revealed its “Get Some” safe sex awareness campaign today.

The new campaign to advertise the 2008 NYC Condom will feature “new posters, banners, and TV ads featuring a colorful and sexy message”.

There are reportedly more than 200 venues where “street teams” from the health department will hand out condoms pro bono to hype the new condom package design and its dispenser.

The condoms were designed by fuseproject, a San-Francisco-based industrial design and branding firm.
“Good design can help bring condoms out of the closet,” said Yves Behar, founder of fuseproject, in an interview with MyFox New York.

Since the project’s inception on Valentine’s Day 2007, New York City has distributed 36 million free condoms.

I for one am glad that I am not a New York City citizen because I do not want my tax dollars to fund a night of regrets for a free-loader, much less 36 million of them.

Thanks for the read.

Source: MyFox New York